A privacy policy is a statement on your website that explains how your business collects, uses, and protects customer information. For example, if a client texts you their address to confirm an appointment, your privacy policy tells them what you’ll do with that information—like whether you’ll only use it for scheduling or also store it for future jobs.
When you apply for a dedicated phone number in Jobber, your application is reviewed through The Campaign Registry (TCR). TCR is an organization that carriers use to make sure businesses follow the rules for text messaging. One of the TCR’s key requirements is that every business has a publicly available privacy policy linked on their website. Without a privacy policy link, your dedicated phone number application won’t be approved.
In short: a privacy policy is your way of saying, “Here’s how we handle your information, and here’s how we keep it safe.” It keeps carriers happy, and ensures your DPN application doesn’t hit a roadblock.